No matter what your cause as a charitable Non-Profit Organisation, NPO, your ultimate goal is to raise funds to support your charity. Whether those funds are going directly to the group of your choice or are going to be used to promote an awareness of those needs, you can’t do much without the funds to make that happen. Take advantage of a global network of donors with these 5 online strategies charitable NPOs should use to boost fundraising.1) Tap into the Power of Social Networking
Never underestimate the power of social networking. From sites like Facebook to one with those rapid-fire short bursts of messaging like Twitter, the best way to promote your cause and bring in [...]
Many companies are now striving to achieve a paperless office environment, and those who are ahead of the game are aware that not only is a paperless office desirable, it is also necessary. This is why electronic document management systems (EDMS) have taken off across the globe. Of course, with the advent of cloud computing, using a cloud document management system like .margolis.co.uk has improved the basic idea of the EDMS, and has taken the systems to another level. If you are not yet savvy with the idea of a cloud document management system, here are a few reasons that one could be a benefit for your business.Easy Access
The reason that companies need to keep data is so [...]
In many ways, venture capitalists and angel investors seem like the perfect solution to capital woes for startups and SMEs—but how do you go about looking for the right VCs or investors for your business? It’s not quite as easy as showing up at an office tower with your proposal in hand, hoping for a run of good luck or blind faith. Instead, read on to learn about the process of approaching venture capitalists and angel investors, what documents you should have on hand, and how to be prepared for your big pitch.What Investors Should You Be Seeking?
Your startup or small business may have been able to get off the ground by using your own savings or funding from friends and [...]
The year 2014 was a record-breaking year for security breaches, according to the cloud security provider Bitglass. The average breach lasted 205 days and cost businesses an average $5.5 million. This doesn’t include damage to brands or the angst to employees and customers.
Are breaches inevitable? Maybe. This doesn’t mean companies can’t fight back. As with any threat, education, prevention, and a response plan can lessen the impact.Education on Risks & Prevention
Personalize the security training you deliver to employees to include information about how they can protect their data. When it comes to security and data breaches, we are all in this [...]
For small- to medium-sized businesses (SMEs) and early-stage startups, accessing capital is crucial. Whether the funding comes from a bank, an angel investor, a ridiculously wealthy family member, or less conventional methods, most businesses will need access to capital during various stages of their development. The problem is that banks really don’t lend funds to SMEs anymore, angel investors are tough to find, and not everyone has that wealthy uncle either. So how can you grow your startup or scale your SME to new markets?
The answer could be in equity crowdfunding. This financing model has begun to change the landscape for how smaller private businesses can find [...]
In today’s modern age, technology has been advancing global industries to a point where innovations are happening faster than ever before. With the interconnectivity and shared knowledge of the Internet, new tech inventions, and digital access to people around the world, we’re seeing a much faster growth rate when it comes to constant discoveries being made to help our lives become easier. The healthcare industry is no exception, and for good reason. No matter how much technological advancement occurs in society, a person’s health should remain the most valuable commodity, and these days people are looking for more valuable and cost-effective methods to monitor their [...]
A mobile friendly website, which is also referred to as a responsive website, is one that will appear just as you intend it to display, regardless of whether a user is visiting your website on a desktop computer, laptop, or mobile device like a tablet or smartphone. These days, every site needs to be made mobile friendly; otherwise, you risk losing traffic and conversions.
What are some things that you need to consider when you build a mobile friendly site? Continue reading for a few tips that will steer you in the right direction.Utilise a Responsive Framework
One of the easiest ways that you can make a mobile friendly website is by using a responsive framework. This [...]
According to research by Google, the words “near me” used in searches has increased 34 times since 2011, with 80 percent of those queries coming from mobile devices. More than ever, consumers are relying on their mobile devices to find businesses, shops and restaurants. If they haven’t already stepped up their mobile game, businesses must get up to speed on the latest in mobile device technology, including the following areas:
Enhanced Camera Capabilities
Smartphone cameras aren’t just used for snapping photos and taking videos anymore. Phones like the Samsung Galaxy S5 can scan text and even provide dictionary definitions and translations with [...]
Los Angeles startup Wantboards wants to disrupt the traditional understanding of commerce by putting the pricing power into the hands of consumers. It’s doing this with a demand-based marketplace where users can post a “Wantboard,” along with the price, condition, and brand of a product they’re looking for. The team then finds sellers who have what they’re looking for, and—if things go well—the process ends with a sale.
“It all started with a little car shopping,” says Wantboards’ Shannon Lotka. “Rudy Marilla first came up with the idea for Wantboards while searching for an offroad SUV for his family. He knew what target [...]
There’s a lot of info about marketing and social media out there, and piecing it all together into an actionable plan can be overwhelming. To make matters worse, most free marketing resources aren’t specifically focused on startups, which have unique needs and characteristics.
That’s why we’ve put together this short list of marketing and social media resources for startups. They’re all 100 percent free and totally valuable. Have a look at each of them, dive deep into the ones you feel best suit your business, and you’ll be well on your way to crushing it in marketing and social media.Marketing Plan Resources
The Ultimate [...]