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Things To Consider When Building A Mobile Friendly Website

Things To Consider When Building A Mobile Friendly Website

by Guest AuthorOctober 20, 2015

A mobile friendly website, which is also referred to as a responsive website, is one that will appear just as you intend it to display, regardless of whether a user is visiting your website on a desktop computer, laptop, or mobile device like a tablet or smartphone. These days, every site needs to be made mobile friendly; otherwise, you risk losing traffic and conversions.

What are some things that you need to consider when you build a mobile friendly site? Continue reading for a few tips that will steer you in the right direction.

Utilise a Responsive Framework

One of the easiest ways that you can make a mobile friendly website is by using a responsive framework. This offers a simple method that allows you to place every element of your site into a grid so you can then shift the grid based upon various screen sizes. In this way, every element will appear with the correct spacing, whether it is being displayed on a large Mac monitor or a small smartphone. Check out free open source frameworks like Bootstrap to get started, as these are reliable and simple to implement.

Set the Right Width

You also need to set the appropriate width so that your site will look the same on a desktop and on a mobile device. Start by loading your site in your desktop browser. Then resize the window until it reaches the narrowest width, making sure the site is still readable. In doing so, you will find the minimum viewing size for your particular site and its design, so the next step is to set it at the preferred viewport width.

By taking this simple step, your website will appear at the right size when it is loaded onto a mobile device. There won’t be any unnecessary extra space on the right and left sides of the page, and the user won’t have to zoom in or out to see the content clearly.

Maintain a Simplistic Design

Maintaining a simplistic design, along with focused content, is necessary if you want your site to load quickly and be easy to navigate, regardless of what device a visitor is using to surf the web. If you have too many videos, graphics, and copy, your site will be slow to load, and the user will be distracted and may end up leaving frustrated. But to make sure your images do load quickly, serve those that are smaller in terms of byte size.

In the same way, you want to keep your content short and sweet and to the point. Too much text on a small screen is off-putting for most users, so reduce the amount of copy that is displayed on your mobile site. In this way, visitors can scroll quickly to find what they’re looking for without becoming overwhelmed. If you are struggling with this, hire a content creation company like Click Intelligence to do the job right.

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