The Payment Methods That All Online Businesses Should Offer
It’s a fact of life that these days, more and more people are living their lives online. And, this is definitely true for the world of online shopping, which has seen a vast increase in recent years as advances in technology have made it much easier for people to make purchases of a huge range of items and services from their laptops, tablets and smartphones. For many businesses, this is great news – the internet opens up a whole new world of opportunities for gaining new custom from around the world, and allows small businesses to expand quicker since they no longer have to rely on visitors to a physical store. But, if you sell online, which payment options should you be offering to your customers?
Direct Debit Collection
Direct debit collection is one of the simplest ways of accepting payments online. Rather than charging debit or credit cards, direct debit collection works by transferring funds direct from a customer’s bank account to yours. All you need to do is let the technology know how much you want to debit, and on what date, and it will do the rest. Companies like London & Zurich are leading the pack when it comes to direct debit collection and it’s not hard to see why. They ensure that the process is as effortless for you as it is for your customers, as well as completely secure.
Over the years, PayPal has become the go-to payment system for making purchases online. With their financial details saved in PayPal’s secure system, customers only have to enter a password to make a payment, without having to swap any of their sensitive financial data with the company they are buying from. Free to use for personal users, PayPal rose to fame during its partnership with eBay, and is now offered as a payment option by millions of online businesses across the globe. Offering PayPal as a payment option will reassure your customers and give them the level of financial protection that they need when shopping online.
If the type of business that you run requires you to invoice customers for your services, email invoices, rather than paper invoices, are a much more convenient option for all involved. Rather than having to print out and send a paper invoice in the post, email invoicing means less delays as the customer will receive the invoice straight away – hopefully with a notification to their smartphone, tablet or laptop. By upgrading your invoicing process to a click-to-pay, email-based setup, you can improve invoice payment time and keep delays to a minimum when it comes to getting your money. With this method, customers can pay your invoice with a lot less hassle – often within minutes of receiving them. With the majority of people now banking online, it makes sense to move your invoicing process online, too.
Depending on the type of business that you run and what you sell, there are many different ways to collect payment from your customers. These are just some of the most popular methods that you should definitely consider.