Although 2017 has just begun, it is critical for small businesses to not only focus on this year, but to also begin preparing for next year. When you create and implement a creative marketing plan, your business will stand out from your competitors. This is one of the reasons why it is important to stay up to date on new trends and marketing approaches.
The number of consumers who access the Internet via their mobile phones and devices has outnumbered the number of consumers who go online through a desktop device. It is no longer enough to just have a website that is mobile friendly and there are several ways you can utilize mobile marketing in your small business for [...]
Last month, the CMA released a new set of rules that are set to transform the finance industry. Managing director of agency Sonin, Paul Jarrett, explains how the new banking regulations are going to impact small service providers.
The latest announcement from the Competition and Marketing Authority (CMA) states that all banks must offer all of their services via a single mobile phone app by 2018. It’s not news that we live in a connected world, or that our mobiles have become a vital tool for everyday life. In fact we’ve seen many businesses and entire industries evolve and mobilise their offering to improve the customer experience. So really, it was only a matter of time [...]
[DISCLAIMER: this post is in no way associated w/ the VC firm Foundational Capital.]
My first SOCAP was illuminating to say the least, and not just because I was excited to see what the world of Impact [Investing] was all about, but also because I got to hear firsthand what young companies in countries with little to no venture capital do to get off the ground. What do they do? What they have to. It turns out a big piece of that equation is working with private foundations and government entities, and so perhaps appropriately, I was keenly interested when the World’s second largest Telco invited me to their startup pitch [...]
Why is this?
From one perspective it’s very simple to answer: every player in the insurance market has been enjoying 10-20% net margins for over a century, so why would they want that to change? Lloyds of London tried bringing into their organisation technology innovation with Kinnect in 2002 but after £70m investment and 5 years, it was shut down. Hence, until the rise of fintech, insurance companies felt very [...]
Ubeeqo was founded in 2008 in Paris, with one big idea: how can we change the urban car environment? For the last 60 years, the car has given us so much freedom. Except now, that freedom has turned into a very expensive jail. You park, you pay. You’re stuck in traffic, you pay. You drive, you pay. You don’t drive, you still pay. And 95% of the time you don’t use your car. Our aim at Ubeeqo is to bring in qualitative alternatives to car ownership. It is time to free people from their expensive cars and trade owning for just using a car.
This is that moment. That moment when your phone has a nervous breakdown and decides to leave you alone. That moment when you realise you have to find someone who can repair it. That moment when you realise you’re freaking busy but you have to take your afternoon to go to Whitechapel or further to repair your phone. That moment. When you realise how annoyed you are…
But wait, there’s some good news, and it’s called Repairly.
Founded by two cool Uni classmates, Fraser Williams and Tom Young, this ‘white glove’ sexy and cool service comes to you to pick up your phone-tablet-laptop and bring it back within two hours, all brand new. The idea behind it is simple: make [...]
A mobile friendly website, which is also referred to as a responsive website, is one that will appear just as you intend it to display, regardless of whether a user is visiting your website on a desktop computer, laptop, or mobile device like a tablet or smartphone. These days, every site needs to be made mobile friendly; otherwise, you risk losing traffic and conversions.
What are some things that you need to consider when you build a mobile friendly site? Continue reading for a few tips that will steer you in the right direction.Utilise a Responsive Framework
One of the easiest ways that you can make a mobile friendly website is by using a responsive framework. This [...]
Wednesday’s Apple Event was jam packed with updates across many of their products and spanned just over two hours. Weeding through the lot of verbal masturbation, obligatory superlatives, and the several guest speakers who were all “thrilled to be here” were expected.
If you couldn’t avoid succumbing to the voluminous early reports of predictions leading up to yesterday’s event, then you wouldn’t have been surprised by the announcements either. That’s an unfortunate reality, too, as all of it would have been much more magical without any of the leaks being realized earlier. It was a large event, in a large space, and took much longer to go through but people knew what was [...]
Connecticut startup Wearsafe Labs has raised more than $100,000 on Kickstarter to develop advanced wearable personal safety products, starting with the Wearsafe Tag—a small wearable panic button.
The company initially set out to raise $75,000 and surpassed that goal in less than four weeks.
“We couldn’t be happier with the success of this campaign,” says co-founder Phill Giancarlo. “But even more important, we are so appreciative to those who backed this project, who believe in our mission to really make a difference in this world.”
Wearsafe’s first product, the Wearsafe Tag, is a low-energy Bluetooth wearable device that can [...]
In an effort to bring wearables to the medical field, Google has developed a health-tracking wristband that could give physicians real-time, detailed information about patients, even when they’re away from the hospital.
Developed by the Google X research division, the device can measure and report heart rhythm, pulse, skin temperature, and environmental circumstances like light exposure and noise levels.
“Our intended use is for this to become a medical device that’s prescribed to patients or used for clinical trials,” said Andy Conrad, head of the life sciences team at Google, in an interview with Bloomberg.
The device is designed to [...]